12 min readUpdated 2024-11-28

NeuroPlan: Strategy Generation

NeuroPlan is NeuroCron's AI-powered strategy engine that generates complete marketing plans.

Overview

NeuroPlan creates:

  • 📅 **12-month marketing roadmap**
  • 💰 **Budget allocation recommendations**
  • 📊 **Channel prioritization**
  • 🎯 **KPI targets and benchmarks**
  • 📝 **Content calendar themes**

How It Works

1. Context Gathering

NeuroPlan collects information through your organization profile, connected integrations, and an AI-guided questionnaire.

2. Analysis Phase

The AI analyzes your current performance, competitors (via BattleStation), industry trends, and seasonal patterns.

3. Strategy Generation

NeuroPlan creates a comprehensive strategy including market analysis, target audiences, channel strategy, campaign calendar, and KPI framework.

Using NeuroPlan

Generating a New Strategy

  • Navigate to **Strategy → NeuroPlan**
  • Click **Generate New Strategy**
  • Answer the strategy questionnaire
  • Click **Generate Strategy**
  • Wait 30-90 seconds for AI processing

Strategy Output

Your generated strategy includes:

Executive Summary - High-level overview of recommended approach

Market Analysis - Industry trends, competitor landscape, SWOT analysis

Target Audiences - Detailed personas with demographics, pain points, buying triggers

Channel Strategy - Which channels to prioritize and budget allocation

Campaign Calendar - 12-month calendar with major campaigns and content themes

KPI Framework - Metrics, current baselines, and targets

Customizing Strategies

Click any section to modify recommendations. Don't like a section? Click Regenerate for alternatives.

Best Practices

  • **Complete Your Profile** - More context = better strategies
  • **Connect Integrations** - Historical data improves recommendations
  • **Be Specific in Goals** - "Increase e-commerce revenue by 30% in Q4" is better than "increase revenue"
  • **Review Competitor Data** - Ensure BattleStation has competitors tracked
  • **Iterate Regularly** - Refresh strategies quarterly

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