InsightCortex: Analytics Hub

InsightCortex is NeuroCron's unified analytics platform that aggregates data from all channels.

Overview

InsightCortex provides:

• 📊 **Unified dashboards** - All metrics in one place
• 📈 **Cross-channel attribution** - Understand the full journey
• 🔮 **Predictive analytics** - Forecast future performance
• 📋 **Automated reports** - Scheduled delivery to stakeholders

Dashboard Overview

The main dashboard shows:

• KPI Summary (Spend, Conversions, ROAS, CPA)
• Performance Over Time
• Channel Breakdown
• Top Campaigns

Data Sources

InsightCortex aggregates from all connected platforms:

• Advertising data (Google, Meta, LinkedIn)
• Analytics data (GA4, website events)
• CRM data (HubSpot, Salesforce)
• E-commerce data (Shopify, Stripe)

Attribution Models

Custom Dashboards

Create custom dashboards with drag-and-drop widgets:

• Metric cards
• Line/bar/pie charts
• Tables and funnels
• Geographic maps

Automated Reports

Configure automated reports:

• Choose recipients and schedule
• Select format (PDF, Excel)
• Include executive summary, channel performance, recommendations