BattleStation: Competitive Intelligence

BattleStation monitors your competitors' marketing activities.

Overview

BattleStation tracks:

• 📢 **Ad campaigns** - Competitor creatives and spend
• 📱 **Social activity** - Posts, engagement, growth
• 🔍 **SEO rankings** - Keyword positions
• 📧 **Email campaigns** - Newsletter content
• 💰 **Pricing changes** - Product pricing updates

Setting Up Competitors

• Go to **Intelligence → BattleStation**
• Click **Add Competitor**
• Enter company name, website, social handles
• BattleStation starts monitoring

Monitoring Dashboard

View competitor activity:

• Recent campaigns
• Share of voice comparison
• Social performance metrics
• Ad creative screenshots

Competitive Reports

Weekly Digest

Automated report with new campaigns, changes, and opportunities.

Comparison Analysis

Best Practices

• **Focus on 3-5 key competitors**
• **Review weekly**
• **Act on insights**
• **Track trends over time**